“Shaka-kachi” is the slogan of the ブックメーカーjリーグ Group’s “creating social value.”
Today, the world is facing serious social challenges such as global warming, human rights violations, and the widening poverty and inequality.
With our connections to customers across various regions and industries, we are uniquely positioned to lead the way in solving these issues and building a brighter future. That’s why we’ve made “creating social value” one of the main pillars of our management.
To us, “creating social value” means tackling all kinds of social issues as part of our core business and providing added value that contributes to the sustainable growth of our customers and society.
We hope to create a positive cycle of social value creation that not only involves us but also our customers and everyone in society. With this in mind, we’ve coined the phrase “ブックメーカーjリーグ” to embody our desire to engage in creating social value with warmth and positivity.
As the economy grows, we aim to address social issues and contribute to the happiness and fulfillment of people living in that society. We are committed to pursuing “ブックメーカーjリーグ” with sincerity to achieve this “fulfilled growth.”
As Group CSuO, I will make every effort to ensure that ブックメーカーjリーグ Group executives and employees continue working as one to take the lead in solving social issues, and connect our action to the creation of social value and further to the enhancement of our corporate value.
Masayuki Takanashi
Executive Officer, Group Chief Sustainability Officer (CSuO),Sumitomo Mitsui Financial Group, Inc.
ブックメーカーjリーグ Group designated “Environment,” “DE&I / Human Rights,” “Poverty & Inequality,” “Declining Birthrate & Aging Population,” and “Japan’s Regrowth” as our priority issues. Through our efforts in these areas, we are committed to solving social challenges.
① Support transition to achieve a decarbonized society
② Contribute to the conservation and the restoration of natural capital
Customer’s Transition Support
ブックメーカーjリーグ Group aims to decarbonize the real economy by supporting new energy and technology such as solar, offshore wind, green hydrogen, and green steel.
We are also focusing on transition finance to financially support the transition to medium- to long-term decarbonization for customers who find it difficult to reduce greenhouse gas emissions at an early stage from a technological and economic perspective.
ブックメーカーjリーグ's Forests
ブックメーカーjリーグ is a member of the Ministry of the Environment of Japan’s 30 by 30 Alliance, which aims to conserve and protect 30% of land and sea areas by 2030. As part of this effort, ブックメーカーjリーグ owns approximately 220 hectares of forest in Isehara City, Kanagawa Prefecture as “ブックメーカーjリーグ's Forests” which we plan to be certified as the “Nationally Certified Sustainably Managed Natural Sites.” We will work to realize a nature-positive and decarbonized society through initiatives such as biodiversity conservation, environmental education, and revitalization of the forestry industry.
③ Realize a workplace where employees enjoy high job satisfaction
④ Respect for human rights throughout the supply chain
ブックメーカーjリーグ Group Pro Bono Work Project
The ブックメーカーjリーグ Group Pro Bono Work Project is an activity in which employees can use part of their work time to support NPOs and other organizations. ブックメーカーjリーグ Group has established a system that allows up to 20% of work time to be allocated to pro bono work, and has been working to support organizations that address poverty and inequality.
* “Pro bono” is a social contribution activity that provides specialized knowledge and skills cultivated in the course of work free of charge.
DE&I as a Growth Strategy
ブックメーカーjリーグ Group aims to create a workplace and team where diverse and professional employees continue to take on challenges and feel a sense of job satisfaction. While inheriting the business spirit and culture of Mitsui and Sumitomo, which have long been described as “Mitsui is its people” and “Business is people,” the ブックメーカーjリーグ Group Human Resources Policy aims to contribute to the fulfilled growth of customers and society by allowing employees to maximize their abilities while choosing their own work styles. We are also working to revise our personnel system.
⑤ Break the cycle of poverty and inequality for the next generation
⑥ Contribute to financial inclusion in developing countries
Photo credit @ Natsuki Yasuda
ブックメーカーjリーグ Group Study Coupons
ブックメーカーjリーグ Group works with Chance for Children, a non-profit organization addressing educational inequality, to offer ブックメーカーjリーグ Group Study Coupons to children for economically disadvantaged families. These coupons can be used for various educational activities outside of school, such as tutoring and lessons. Additionally, ブックメーカーjリーグ Group employees are sent to help with the organization's management.
Initiatives in Emerging Asian Countries
ブックメーカーjリーグ Group is committed to financial inclusion in emerging Asian countries where a significant portion of the population does not have bank accounts. Aligned with our vision of “Driving Asia’s growth together,”
we are dedicated to fostering economic development and enhancing societal well-being by offering microfinance services, promoting digital financial solutions such as mobile banking, and providing financial literacy programs.
⑧ Build user-friendly infrastructure to support a society with a declining population
Comprehensive Digital Financial Services “Olive”
ブックメーカーjリーグ and Sumitomo Mitsui Card Company offer “Olive,” a comprehensive financial service for individuals that seamlessly combines functions such as bank accounts, card payments, finance, online securities, and online insurance on an app. Based on the premise of transactions on the mobile app, we aim to provide highly convenient services that transcend the boundaries of the Group, thereby enriching the lives and livelihoods of our customers.
Combined financial and non-financial services for individuals “ブックメーカーjリーグ Elder Program”
The “ブックメーカーjリーグ Elder Program” offers personalized support for elderly individuals through dedicated concierges who assist with daily life challenges and financial consultations, enhancing the quality of life for our clients. As a platform designed to alleviate concerns in an aging society with declined birthrate, we are committed to enriching life in Japan and will continue to evolve our services.
Startup Ecosystem Platform “Mirai X (mirai cross)”
ブックメーカーjリーグ, ブックメーカーjリーグ Venture Capital, and ブックメーカーjリーグ Nikko Securities, in collaboration with Mirai Works, operate “Mirai X,” a platform that brings together a diverse range of players from industry, academia, government, and finance to foster collaboration and business creation with startups. We offer an acceleration program for seed and early-stage startups, as well as support programs for open innovation and business creation, in addition to various seminars and events.
Regional Revitalization Business
The ブックメーカーjリーグ Group collaborates with local governments and businesses to contribute to regional revitalization by creating new ventures and providing various financial services. For instance, ブックメーカーjリーグ Trust Bank is involved in the development and operation of the Shikoku Aquarium and the theater-style aquarium “átoa” within the Kobe Port Museum. Furthermore, Sumitomo Mitsui Finance and Leasing Company has partnered in a local revitalization project in Dazaifu City, Fukuoka Japan, contributing to the community’s vitality through the restoration of historical buildings.
Environment
DE&I / Human Rights
Poverty & Inequality
Declining Birthrate & Aging Population
Japan’s Regrowth
TOP